Every profession has its day in the sun. Accountants have April 15. Doctors have flu season. Journalists have election years. But for all of us in the ad business, the Super Bowl is the one time of year that people stop what they’re doing and really look forward to the work our industry tirelessly produces.

So to comment on these greatest of seasons for us ad folks, our very own Chief Brand Officer, Mark Ervin, wrote a column in today’s Birmingham News. Read the full article here at al.com.