The Alabama Seafood Marketing Commission (ASMC) today announced the launch of a regional advertising campaign to promote seafood sold by Alabama businesses and sourced from Gulf and local waters.


The Alabama Seafood Marketing Commission (ASMC) today announced the launch of a regional advertising campaign to promote seafood sold by Alabama businesses and sourced from Gulf and local waters.

Big will be recognized on June 5 at the National ADDY Awards in Austin, Texas for a sales promotion video developed for the EspresShip division of Royal Cup Coffee. The two-minute video won Gold ADDYs on both the local and district levels.
We attribute the success of this video not only to our talented creative team (that’s you Jordan, Matt and Brian), but also to our client who gave us the freedom to create good work. At Big, we are fortunate to work with smart clients who understand the power of marketing and trust us wholeheartedly to represent their brands.
Read about it in The Birmingham News
Watch for yourself:

It’s certainly not every day that Bo Jackson visits your office, but it’s a far bigger event when Bo gives you a shout out live on ESPN. We could try and describe it, but why do that? You know how awesome it is.
Starting at about the 3:14 mark, Bo talks about the coalition of volunteers put together to make this thing successful, and he proceeds to mention Big in the company of great brands like Trek, Nike and Lance Armstrong. That’s some pretty outstanding company.
Here’s the clip from ESPN last night:

Today, Big got a little visit from one of the greatest athletes of all time – Bo Jackson. Bo is in town to kick off Bo Bikes Bama, a five-day, 300-mile bike ride across Alabama to raise money for communities still struggling to recover from the April 27, 2011 tornadoes.

Big Communications has named Rachael Wingo Chief Finanical Officer. Wingo’s responsibilities as CFO include financial planning and business analysis as well as leading the traditional accounting, budgeting, business systems, human resources and information technology management. She also supervises the media buying department’s administrative functions.
Wingo previously served as the agency’s Business Manager. Since Wingo joined Big in 2007, the company has seen its annual billings and its staff double in size.

Thanks to our friends at The Birmingham News for the article about 4 of our newest hires, Shayda, Niki, Brittany and Randy.

Outstanding, ridiculously friendly and off-the-charts smart Account Execs don’t grow on trees. If they did, we would’ve planted one of those trees outside Big a long time ago.
And when it’s time to add personnel to our staff, we set our standards pretty high. Mythical creature high. Unicorn riding across a rainbow high.
So if you think you’re creative, smart and hybrid enough to be on Big’s team, check out the description below and give us a shout:

Earl J. Wilkinson is a name that carries a lot weight in journalistic circles. As the Executive Director and CEO of the International Newsmedia Marketing Association, Earl is a leading thinker, speaker and writer about the future of the newspaper and news industry. He’s the brain on the front lines of the battle, pushing newspapers to evolve from a printed product into multi-media, platform-agnostic brands that believe in the power of their content.
So when Earl mentioned The Birmingham News “this is our story” campaign in his blog at INMA.org, we were thrilled to say the least. check out Earl’s blog here.

We’re very excited about the new spots that we just finished up for Schaeffer Eye Center. Check out the article that appeared today in the business section of The Birmingham News on al.com.
Read the full article.

The Birmingham Chapter of the American Advertising Federation (AAF) recognized Big Communications President John Montgomery with a Silver Medal Award at the 54thannual Birmingham ADDY Awards gala. The Silver Medal Award Program was established in 1959 to recognize men and women who have made outstanding contributions to advertising and who have been active in furthering the industry’s standards, creative excellence and responsibility in areas of social concern.
“John’s personal passion and mantra for ‘making a difference while making a living’ continually propels our agency forward,” says Ford Wiles, Chief Creative Officer of Big Communications. “It is this simple philosophy that John brings to work every day that not only helps the company grow but it also leads to a lasting, powerful and ever- present-effect on the city and community around us.”