BIG Happenings, News

Big’s Libby Romano Named to Birmingham Business Journal’s Top 40 Under 40 Class of 2017

It’s time to rethink content marketing.

That’s the philosophy Libby Romano preaches, and it’s become the hallmark of her success. Romano, Director of Digital Content and Strategy at Big Communications, has been tapped to receive The Birmingham Business Journal’s Top 40 Under 40 award honoring young professionals in metro Birmingham. Read More

Creativity, News

Media For Good? Alabama Journalist Explores The Possibilities.

Journalism is more than conveying information – it can also change the world. Sound a bit naive? We don’t think so.

Case in point: Images & Voices of Hope, a national nonprofit dedicated to supporting journalists and media practitioners who are creating meaningful, positive change in the world. Read More

Creativity

On View: WWE Superstar Dolph Ziggler Discusses His Entertainment Career

Dolph Ziggler is a WWE Superstar, comedian, actor, entertainer, and he’s pretty big on social media too.

So when he visited Birmingham last month for a WWE event, our very own Marty Schnurr sat down with him to chat about his life, his career (including that appearance as Colonel Sanders in a KFC ad), and his plans for the future. Read More

News

The End of a Publicity Era: How Ringling Bros. and Barnum & Bailey Circus’ Founder Affected Marketing and Public Relations

I believe hugely in advertising and blowing my own trumpet, beating the gongs, drums, etc., to attract attention to a show; but I never believed that any amount of advertising or energy would make a spurious article permanently successful. — P.T. Barnum, private letter, 1860

Officials at Feld Entertainment Inc. announced this week that the curtain will soon close on the 146-year-old Ringling Bros. and Barnum and Bailey Circus, which is in Birmingham at BJCC Legacy Arena throughout this weekend. Read More

BIG Happenings

Six Questions with Angela McPike, Chief Marketing Officer at Tenet Healthcare, Southern Region

We love our clients, so from time to time, we like to put a spotlight on them.

One of the clients that keeps us pleasantly busy is Tenet Healthcare — which means we spend a lot of time in close contact with Angela McPike, Chief Marketing Officer of Tenet Healthcare’s Southern Region.

We took a break from our busy schedules to ask Angela a few questions about her career, her goals, and her experience working with us. Take it away, Angela.

Read More

Creativity, News

On View: Lars Anderson Talks New Showtime Documentary

We sat down with noted sports journalist and bestselling author Lars Anderson, to talk about his new documentary: “Running For His Life: The Lawrence Phillips Story,” which premieres on Showtime Friday, December 16 9 p.m. EST/8 p.m. CST.

Lars, who co-wrote the feature length documentary, talked with us about the story and its connection to Alabama, the creative process, and what we can learn from the documentary.
Read More

BIG Happenings, Playlist

One Big Holiday Vol. 4: The Big Com Holiday Playlist

For many, the music this time of year evokes feelings of nostalgia.

It’s a reminder of simpler times, an invitation to slow down and take in all the season has to offer. While it’s typically a cheerful time, it can also be a time for thought and reflection. No matter if you’re joyful or gloomy, we can all agreethe music plays a major part. It helps bring people together.

Read More

BIG Happenings

Birmingham in Bloom: An Analysis of the 2nd Avenue Ginkgo Trees

Fall was a bit late this year, but it arrived. And if you are fortunate enough to work along (or just walk along) 2nd Avenue North in Downtown Birmingham, you’ve probably been looking forward to this particular time of year for quite a while.

Sure, autumn across the South means cool weather and college football, this year’s uncommon Indian Summer notwithstanding. But for those of us who spend our days and nights with the burgeoning restaurant scene and historic architecture of this particular stretch of the Magic City, there’s something far more enticing that fall signals: the turning of the Ginkgo trees.

Read More

Creativity

Tech Talk: How Desktop Apps Can Change Your Life (Part 3)

Our resident producer Dan Atchison is all about increased productivity. And he likes to spread the love, too. So he cooked up a three-part series on his favorite productivity apps to help you accomplish more in your work day. Here’s Part 3. If you missed them, catch up on Part 1 & Part 2.

Read More

Creativity

Tech Talk: How Desktop Apps Can Change Your Life (Part 2)

Our resident producer Dan Atchison is all about increased productivity. And he likes to spread the love, too. So he cooked up a three-part series on his favorite productivity apps to help you accomplish more in your work day. Here’s Part 2. If you missed Part 1, you can find it right here.

Read More

Want to Talk?

Caty Cambron

New Business Coordinator

caty@bigcom.com