Go Build Alabama has been building a presence in the Yellowhammer State for a few years now. But we couldn’t sit around and wait for interested students to come to us—we had to bring the message to them.
Enter the Go Build Etextbook, a collaboration with the Alabama Department of Education’s Career Tech initiative. We combined the preexisting Go Build messaging and identity with the Dept. of Ed.’s Career Tech SUCCESS Guides to present a fully functional ebook that includes videos, interactive widgets, animations, discoverable content, and more, all optimized for iBooks on the iPad.
We launched the Go Build Etextbook at the 2014 Alabama Career Tech Summit before handing it off to the Dept. of Ed. for classroom implementation.